On Oulton Park: “A traditional British circuit” more suited to “motor bikes than for cars.”
by Gunnar Heinrich ::: YouTube ::: Aston Martin Music
SIXTEEN million and counting viewers have watched Rick Ross’ Aston Martin Music video. As you might expect, there’s a lot of Gaydon on film. Set in Miami, tops down, rhyming about the struggle and Aston Martins from a flawless 80s V8 Vantage to gloriously fresh Rapide. Why should Bentley and Lamborghini be the pin-up cars for a generation of would-be, could-be hip-hop artists? All this production is a few choice words (the 10 year-old @ 0:21), nice shots, fine rides, and beautiful girls with our friend Rick Ross as our story telling guide. It’s escape. It’s simplicity. And for Aston Martin, it’s marketing gold.
by Gunnar Heinrich ::: img Aston Martin ::: Aston Martin Virage Coupé
IT’S beautiful. Achingly so. Aston Martin is proudly trumpeting its new Virage as, among other things, a “contemporary design icon.” Trouble is, it’s quite difficult to tell the subtle differences of Aston’s beautiful new GT from that fabulous original, the DB9. So, what’s the point?