Hey, MINI – Porsche Is For Racers, Not Poseurs

by Gunnar Heinrich ::: YouTube ::: Porsche Marketing v. MINI Marketing

MUCHADO about the MINI v. Porsche would-be-showdown-that-sadly-won’t-happen on the blogosphere today.

Porsche’s North American head told MINI’s North American head where to shove it – in a polite, circumlocutory way. Still, MINI marketing wins (as it usually does) on chutzpah, pluck, and creativity points – 100,000,000 awarded!

Actually, both sides win if we think about it as this non-story raises both car companies profiles. Split 50,000,000 points each, then?

Anywho, Porsche in this advert posted on YouTube reaffirms Zuffenhausen’s stern, chin-out disposition on just where the company stands. Which is apparently beyond reproach.