Jaguar Gets Geared Up For The World Cup

by Gunnar Heinrich ::: img Jaguar Cars

YES, it would seem that even  Team Jaguar is getting geared up for the 2010 World Cup in South Africa.

Their marketing department has even created a special logo and a kind of award series called the “Jaguar Academy of Sport” designed for recognizing British athletic success stories.

Slick as the concept is, it leaves little doubt as to which country Team Jaguar supports which might not suit their Indian parent corporation.

But pounds sterling trumps nationalism, so hopefully this bit of patriotism (rare these days of multinational firms) will play well for Jaguar’s UK sales somehow.