Family Ties? Picture of XJ, XF, XK Boots Shows No Relation

- All three cars are Jaguars
- Could you tell?
- A call for some cross lineup continuity
By Gunnar Heinrich | IMG Jaguar Cars
ASIDE from all three Jaguars – XJ, XF, XK – sharing obvious features like, well, similar trim, LED tail lights, exhaust pipes, faux-chrome badging, and a gentle lip that acts as a spoiler to nature’s air currents, what common element(s) announce these three cars as Jaguars?
From this carefully composed shot: nothing.
The XJ’s lofty boot lid with vertically slatted LED lamps seems borrowed from the Lancia Delta. Likewise, the XF horizontally generic lamps with broad chrome strip seem to reveal a Brit interpretation of the cleaner Audi A6.
The XK, sadly, with its busy mishmash of fat and skinny lines, complicated rear lighting, and Aston-like shape is the closest to casting ties with Coventry’s past. But that, too, is approximate at best and features nothing that carries over to the newer saloons.
Not even the circular, quad-pipe exhausts enjoy cross-marque continuity. The XJ features the same dual, plastic, horizonal bumper vents that we find on the Lexus LS.
Allowing for continuity is key to crafting an image. That’s fairly basic. And, to be fair, we can see more of something akin to familial ties when these cats are positioned differently and from a frontal aspect.
Ian Callum’s team should consider further integration going forward as Jaguar seeks to remodel itself into a hell-with-tradtion modernist luxury car company.




Jim | Dec 1, 2009 | Reply
I don’t know Gunnar, one of the design problems that exist for MB & BMW is that the models are too similar being mostly distinguishable by size rather than styling. Regarding the XK, that is the last of the ‘old’ Jags that fetishly worshiped Jaguar of the 1960’s.